Job Description

Responsible and accountable for lead generation and ROI from Paid Marketing Campaigns

Should be able to perform keyword research, Ad copy writing, & landing page optimization

Analyze trends, along with qualitative and quantitative data to recommend campaign changes and updates

Hands on experience with conversion rate optimization tools, A/B testing, Multivariate Testing, Heatmap Analysis and Marketing Automation

Well versed with all aspects of Data and Web Analytics, studying Consumer Behavior, Competition Analysis and Reporting

Ability to meet marketing initiatives under strict deadlines, work well under pressure, and handle multiple projects simultaneously

Desired Candidate Profile

Please refer to the job description above

Key Skills

Key Skills

. Digital Marketing, Marketing Automation, Web Analytics Keyword, Research Marketing, Competitor Analysis, Lead Generation, Consumer Behavior, Marketing Initiatives, paid campaign, google adwords, google analytics, web analytics

Qualification

. Not Mentioned

Additional Qualification

. Digital Marketing, Marketing Automation, Web Analytics Keyword, Research Marketing, Competitor Analysis, Lead Generation, Consumer Behavior, Marketing Initiatives, paid campaign, google adwords, google analytics, web analytics

Industry

. Education/Training/Teaching Services

Functional Area

. Marketing &Product Management/Tele Marketing

Job Role

. Business Development Executive

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